How do I add a personalized clickable unique link to a mail merge campaign (e.g. add the email address to the link)?

There are two options to accomplish personalized links.

1. Add the personal link to your spreadsheet

Add the complete unique link (or the unique part of the link) to your campaign spreadsheet. Let's assume that column is called "Link". 

Create a MailMerge365 campaign, upload the spreadsheet and in the email highlight the part of the text you want to add a link to and click link in the toolbar.

Outlook Desktop Outlook Web

In the link pop-up window type the name of the mail merge field (column in your spreadsheet) surrounded with brackets.

Outlook Desktop Outlook Web

This way each recipient will receive their personal link to their individual document.

2. Add the token to the link manually

You can add a token from the spreadsheet directly to the link, but you have to do so manually.

Tokens are your spreadsheet column surrounded by {{ and }}. For example {{First Name}}.

In the "Insert Link" dialog, simply type the token where you want it in the URL. For Example if you want to add column "LinkID" to the end of "" then enter the following value for the "Web address (URL):" field:{{LinkID}}

Use the campaign preview feature to test if the link is formatted correctly.

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